Helmet Materials in Spanish and French
Summary: Latino communities all over the US are reportedly lagging behind in bicycle helmet use. Disproportionate numbers of Latinos are being killed and injured in traffic, both on bicycles and while walking. Here are the sources of Spanish program materials that we are aware of. There must be more available than this, so a Google search is advisable.
New York City
By far the best and most advanced advice for city riders we have seen in Spanish is the New York City BikeSmart Brochure. It covers bike lanes, interacting with cars in specific situations, bike parking, helmets and helmet fitting. Some sections are specific to New York City, of course, but this one is a winner.US Dept of Transportation
The Federal Highway Administration has a big list of posters, pamphlets and other materials for Latino audiences. They even have online forms for ordering, and everything is free. They also have a page with links to a marketing plan for reaching Latino audiences.Another DOT division, the National Highway Traffic Safety Administrtion (NHTSA) has a page on materials for latino audiences in Spanish. They also have a page where you can order other materials. You can download brochures:
- Kids and Bicycle Safety - (Spanish)
- Easy Steps for Fitting a Bicycle Helmet - (Spanish)
In addition, NHTSA has a
NHTSA's Bicycle Safety Activity Kit
CPSC
The US Consumer Product Safety Commission has a bike safety page in Spanish with some materials. CPSC also has ¿Qué é casco para qué actividad? (Which Helmet for Which Activity). You can order up to 400 copies of CPSC materials on their website or call 800-638-2772. (se habla Español)BikeTexas
Bike Texas has educational materials including a curriculum for training students in 15 lessons that they call the SafeCyclist Curriculum. Their materials are all in English and Spanish.Phoenix Children's Hospital
There are Spanish language versions of various helmet campaign materials you can purchase from the Phoenix Children's Hospital/Maricopa County Safe Kids campaign. Some of their materials, including this "Porte el Casco - Evita el Fiasco" stickers, are available in Spanish.
Snell Memorial Foundation
The Snell Safety Education Center has a full color pamphlet in Spanish. They ask for a small donation ($2.50 for 50, or $20 for 500). You can contact them through their website or by postal mail to- Snell Safety Education Center
3628 Madison Avenue, Suite 11
North Highlands, CA 95660
You can also call them. Their telephone number is (916) 331-5073. Or you can send them email at info@smf.org.
Safe Kids
Safe Kids International has brochures in .pdf format in Spanish.Mari Lynch's Bicycling Monterey Blog has a page titled Guía de Recursos de Bicicleta en Español with a broader range of Spanish language materials.
American Automobile Association
AAA has Bike Basics in Spanish and a helmet safety tip bookmark in English/Spanish. They should be available, usually free, from your local AAA club.
Videos
See the top of this page for info on the NHTSA Spanish language video.
The University of California Series: The Bicycle Zone (Elementary), Pedal Smarts (High School/Middle School), and Getting There By Bike (High School/Adult) All three videos are available in English and Spanish. Each is accompanied with a study guide. Available through Transit Media, 22-D Hollywood Ave, Ho-Ho-Kus, NJ 07423. Telephone: 201-652-1989.
A Kids Eye View A short video that appears as a bonus on the League of American Bicyclists DVD called Enjoy the Ride. $32 from the LAB website. We have not seen it.
